art of the day

Better by Bike Posters Campaign
With the print campaign “Better by Bike”, the city of Buenos Aires wanted to encourage its habitants to use bicycles by showing all the benefits on the health. Developed by La Comunidad, these colorful posters shows the benefits in different body parts containing a bike’s wheel.

在布宜諾斯艾利斯市要鼓勵居民多多騎乘自行車，所發行的印刷海報，是不是很有趣ㄋ~~